Museo

UX DESIGN, UI DESIGN, BRANDING
TIMELINE: 10 WEEKS

After visiting art museums, photos of the artwork often end up stored away and eventually forgotten in photo galleries. Museo is a platform designed for art lovers who want to reflect on their museum experiences. It allows users to document their thoughts and photos, creating a space to revisit and reminisce about their visits and favorite art pieces they've viewed.

PLAYFUL, CLEAN, & MINIMAL DESIGN

When starting the project, one of the key focuses was establishing the right tone for the design. The chosen design language was intended to keep the artwork as the main focus, while still incorporating playful elements often seen in journals and personal reflections.

ADDING AN ENTRY

After visiting the museum, users are able to upload their images and write their thoughts on different pieces through "Adding an Entry". Multi-step process is broken down into smaller steps from uploading the media to writing captions.

VIEWING ENTRY

Within an entry, users can also find context to the artwork that they've photographed. These entries are like story-style snapshots, combining images of artwork taken and thoughts to capture a moment in time.

MY MUSEUMS

"My Museums" lets users track the museums they've written entries for, whether it's their first or third time. This offers details on all the museums, provides links to their entries, and shows a list of museums they plan to visit.

MY COLLECTION

Collections allows users to explore a comprehensive catalog of all the artwork they've documented during their museum visits. It’s the place where they can revisit their favorite pieces or search for specific works by title or artist. Each artwork comes with detailed information, along with the entry it’s featured in, giving users context surrounding each piece.


FINAL THOUGHTS

Reflecting on the creation of the app, I learned a lot about balancing tone to ensure it compliments the content of the artwork while keeping the user engaged. It became clear that leveraging past experiences—both through competitive analysis and real-life examples—was essential in making in-app actions feel intuitive. I oftentimes used references of a journal and the photos comparing the experiences of both. A big part of the process was considering the entire user journey, from the first encounter with the artwork at the museum to the post-app experience. User testing also played a crucial role, helping to guide revisions and improve the overall design, especially with naming certain tools found in the app.

PROCESS SHOTS ↴

[PERSONAL CASE STUDY]


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